This is your stabilization + planning phase.
✔ Make small operational improvements
Examples:
- Clean up website wording
- Organize store or office
- Improve check-in signage
- Fix small maintenance items
- Improve landscaping
✔ Evaluate rates
Do NOT increase yet.
But analyze:
- Seasonal rates
- Daily vs weekend pricing
- Competitor comparisons
- Occupancy vs capacity
✔ Start a “Guest Feedback Log”
Use this to track:
- What guests love
- What they complain about
- What they request
Trends will guide your future improvements.
✔ Begin staffing adjustments
Add structure, not disruption.
- Clear responsibilities
- Clear schedules
- Clear expectations
If someone is toxic, lazy, or destructive — replace them quietly, not dramatically.
✔ Review marketing
Check:
- Google Business Page
- Facebook presence
- Listing platforms
- Reviews
- Park photos
Prepare improvements for Month 3.